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The powerful position of SEO marketing today

  • Written by News Co

Since the first moment that digital marketing was introduced to the world, it goes without saying that it has been met with an incredible amount of attention to detail and overall emphasis, the likes of which has exponentially driven forward longevity and success for businesses that utilise digital marketing. Ongoing pools of interest and investment have resulted in digital marketing being able to effectively and successfully go from strength to strength with relative ease and transparency.


There are some digital marketing strategies that have already come in and out of effective relevance, while others have continued to maintain their value as time has gone on. The digital marketing strategies that are most timeless are the ones that are both relevant and willing and able to adapt and realign with the way that the world is moving at any given time. In some cases, this requires a learning curve and a half. Either way, digital marketing strategies that are timeless are ones that are well and truly here to stay.


SEO rises to the top of digital marketing prowess


SEO (i.e. search engine optimisation) is in a powerful position right now. Essentially, SEO is the digital marketing strategy that focuses primarily (if not entirely) on organic growth via search engines and increased online presence overall. SEO is very much a digital marketing strategy that has proven time and again that it is willing and able to overcome challenges and go from strength to strength with relative ease and transparency. SEO has risen to the top of digital marketing prowess through ongoing interest and investment that is driven largely by the realisation that SEO is genuinely valuable when utilised adequately and appropriately.


The exceedingly powerful position of SEO


And now that the ecommerce landscape is growing all the time, SEO continues to become more valuable by the day. There is quite a lot to be said about the remarkable potential that SEO holds for the future as well as the remarkable progress that SEO has gone through so far to get to this point. All in all, SEO performance is very much directly linked to the way that it is executed and followed through with after the initial placement of SEO concepts and initiatives. The exceedingly powerful position of SEO is just getting started.


The exciting future potential of SEO marketing


While we have seen an incredible amount of expansion and growth via SEO marketing up until this point, the most exciting part is that there is still so much left to discover and explore. Like never before, we are seeing more interest and investment in SEO marketing. As a result, the exciting future of SEO marketing is looking brighter and more promising than it ever has. And the future of SEO marketing as a leading digital marketing strategy is expected, if not nearly certain, to only become bolder, better, faster, smarter, stronger, and more capable as time goes on. So, watch this space.

Chiva-Som Expands Its Family Wellness Concept to Zulal Wellness Resort

  • Written by Utiliti

Scheduled to open in Qatar in early 2021, Zulal Wellness Resort by Chiva-Som marks a widely anticipated new venture for the international wellness resort brand.  Underpinned by Chiva-Som’s belief that wellness is for everyone, the retreat will open its state-of-the-art facilities to adults and children alike as it strives to introduce the next generation to world class wellness, healthy lifestyle ideas and pioneering new practices based on Traditional Arabic and Islamic Medicine (TAIM).

Founding an approach to wellbeing rooted in the organic values of family life, Zulal Wellness Resort encourages guests to reconnect with quality time spent together by providing enhanced wellness support for all ages. The resort will function across two distinct areas: Zulal Discovery and Zulal Serenity. The dedicated family Zulal Discovery will offer 120 guestrooms and suites, each anticipating the needs of the modern family from interconnected rooms to age-appropriate facilities including connecting rooms, one- to three-bedroom villas, nursery studios, children’s dance studio, family treatment rooms and a Family Wellness Centre.

Zulal’s Family Wellness Centre, Knooz Al Sahraa, translating to ‘Treasures of the Desert’, is dedicated, in concept and design, to the holistic development of children and the importance of family connection. An innovative and expertly tailored range of fun, interactive activities will encourage younger guests to engage with and explore good lifestyle habits, giving them the best possible foundations on which to build. Activities in education, sports, creativity and nutrition, have been conceived around the characteristics of desert animals, as metaphors for developing key life skills in a playful manner. Spaces such as the Falcon Studio, signifying wisdom, vision and protection, aim to foster stronger connections between families and promote family bonding through curated experiences and activities that reinvigorate growth as a family unit. The Oryx Workshop, symbolising the strength and endurance of the desert Oryx, focuses on playful exercises, such as dancing and the role of nutrition, with opportunities to learn about herbs and local cooking methods. Serving as an icon for intelligence, The Fox’s Den is designed to build cognitive development through physical and brain training exercises as well as focussing on creativity through arts and crafts.

Offering a holistic approach to health and wellness, whilst honouring wellbeing principles that are rooted in Arabic healing traditions, the spa menu will boast over 400 treatments, focusing on mental, physical and nutritional wellbeing. Designed for the resort’s youngest guests and their families, Zulal’s Nurture Kinder programme focuses on developing free expression, creativity and exploring physical movement, alongside learning the importance of healthy eating at a young age. The Hedgehog Nursery teaches young guests to develop new skills, with a dedicated rest area, soft spaces and play stations where they are encouraged to explore at their own pace. A Junior Retreat for young children will promote journeys of self-discovery with aspiring chefs’ culinary activities, and health and wellness therapies from Reiki and head and shoulder massage, to mindfulness and breathing meditation. The resort’s curated Adventure Teens Retreat promotes a healthy approach to young adulthood with guided activities from Thai Boxing Fit and bike rides, to Hatha Yoga and beach meditation. In addition, the Family Package encourages families to spend together sampling a range of activities suitable for all ages.

Chairman and CEO of Chiva-Som, Mr. Krip Rojanastien, said “Over the past 25 years we have witnessed a rapid and continuous evolution in wellness and lifestyle habits, seen health trends come and go, and experienced a sea change in the way people travel for their health and wellness. We are excited to have developed a new offering with Zulal Wellness Resort, whilst remaining committed to our principles of delivering holistic, sustainable wellness programmes which provide lasting transformation of mind, body and spirit. The ability to serve families in particular offers guests great flexibility, and we hope it will inspire wellness for a new generation.”

Zulal Wellness Resort is managed by a world’s leading wellness destination brand Chiva-Som, whose flagship in Hua Hin, Thailand has won global acclaim since its inception 25 years ago. The new wellness destination in Qatar will be the largest in the country, the Middle East’s first full-immersion wellness resort, and the world’s first centre for Traditional Arabic and Islamic Medicine (TAIM). Zulal Wellness Resort by Chiva-Som will offer a specially developed menu of Arabic and Mediterranean wellness cuisine, as well as cutting-edge architecture and services inspired by local heritage, both traditional and new.

For more information about Chiva-Som and Zulal Wellness Resort, please visit and


Since 1995, the company behind the award-winning Chiva-Som has been a pioneer in transformative wellness practices to global acclaim. Its commitment to an innovative, holistic approach which expertly balances mind, body and spirit, continues to this day with its flagship resort in Hua Hin, Thailand and the latest addition to the Chiva-Som family - Zulal Wellness Resort in Khasooma, Qatar.

Optimal, bespoke wellness lies at the heart of each Chiva-Som experience. With its unique synergy of indigenous traditions and evidence-based wellness, Chiva-Som partners with guests on highly personalised wellness journeys focused on complete lifestyle transformation.

Chiva-Som’s genuine approach to wellness extends to the wider community, with educational opportunities and global sustainability initiatives at the core of everything the brand does.


Zulal Wellness Resort is a unique wellbeing haven, brought to life by Qatar’s premier master developers, Msheireb Properties. Set to be Qatar’s largest wellness destination, and the Middle East’s first wellbeing resort, Zulal is expected to be a major tourism transformation driver, bringing the world’s attention to Qatar and the region. The resort offers guests unique services and treatments, which are based upon Islamic wellness principles and use indigenous ingredients to the region. Located in Khasooma, a private coastal location to the north of Qatar, Zulal Wellness Resort brings visitors a luxurious experience, offering the highest international standards that are inclusive of local family values.

Zulal is an Arabic word which means ‘pure natural water’, offers two exclusive venues for health and wellbeing. Adults can access a wide range of therapeutic and lifestyle enhancement treatments based upon traditional Arabic and Islamic wellness principles through the destination. The Family Wellness Resort enables families to enjoy positive wellness experiences together, inspiring young children and their parents with fun, interactive activities that help them learn more about adopting a healthy lifestyle.

How to Take Care of Your Pet While Away On a Trip

  • Written by News Company




When you remember the moment you were leaving for your long needed vacation and had to say goodbye to your beloved cat or dog, your eyes might get teared up. You might already be missing them as you land at your destination. You might also be having second thoughts on having your pet cargo-d to your destination. But there is no need to do that as you can also take care of your little munchkin while you’re away on your trip and also be able to enjoy it. Your dog or cat will stay healthy and happy while you’re not present with it as you’ve placed it with a reliable sitter to be taken care of. Your pup has access to all its favourite toys and nourishments. But if you’re still worried about your beloved animal not doing well, below are some tips to take care of it when travelling on your vacation.


Video Chat

The enhancement of technology has made it easier to stay connected with loved ones. And who says that you can only talk with and interact with people with the networking products of technology? Nobody! Whenever you feel like you miss your pet too much and cannot withstand another moment of not talking to or seeing it, then, by all means, connect to the local Wi-Fi and associate with it. You can video chat with your pup or kitty on Skype to check on its wellbeing.


Send Them Resources

Your pet is like your family; therefore, it needs support from you also when you’re away on a relaxing trip. A pet has various needs and wants that you understand most being its parent, so make sure to keep sending its caretaker funds from time to time. To transfer money, it can be difficult for you to wait in lines or search for ATMs in each area as you’re on a trip. You can send the pet sitter funds to take care of your pet using quick and easy money transfer methods. There are plenty of reliable money sending apps now, some of which don’t charge a fee at all.


Keep Up With the Sitter

To whomever you leave your pet with, you will have to keep tabs on them at all times. Even if that person is a reliable family member or a close friend, it’s a matter of your life as you’ve left a piece of it behind (your pet) for them to take care of it. You can call the designated minder daily and at particular times of the day to remind them of their duties toward your pet. Ask them if they need anything to mind the pet or on how it is behaving. Provide the sitter help at any emergency they may face by quickly responding to their calls.


Collect Souvenirs

Your pup might feel a little upset living without you in an unlikely place. To make it feel loved and joyful when you go back home, buy gifts for it from your trip. You can get things toys that it’ll like or exotic snacks that’ll increase its affection for you.


Don’t Worry and Have Fun

Keep reminding yourself throughout your trip that this is your much-awaited getaway, and you must enjoy it thoroughly. You shouldn’t waste time on it as you’ve paid a fortune of your cash to spend time on such a dream location. If you don’t remain in a calm state and keep on getting worried about your pet at home, you would not be able to enjoy yourself and end up ruining your vacation. Your pet will be perfectly fine back home as it is left with all the facilities it needs.

Top Foods to Try in Japan

  • Written by News Company




Japan has always been in talks for its wide food varieties as we cross regions and cultural variations. The vast culinary essence available when it comes to Japan is difficult to match. Being so diverse in every aspect, Japanese cuisine deserves to have its place in the culinary knowledge of the world. Here are the top five picks which we think you should try as soon as you step foot in the Japanese land of flavors.


  1. Sushi

When it comes to Japanese cuisine, authentic Sushi something that first comes to our mind. The word “Sushi” means anything which is made with Japanese rice. It consists of raw fish, seasoned Japanese rice, and varied ingredients rolled up into black nori sheets. Sushi is usually served along with soy sauce and wasabi. It is made in several varieties with lots of different ingredients and condiments creating varieties like Nigiri sushi, Maki sushi, Oshi sushi, Tamaki sushi, and many more variants according to the shape and elements used. Sushi is an explosion of flavors in your mouth. But the taste of Sushi does not appeal to everyone. As it is popularly said, Sushi is an acquired taste.


  1. Tofu

Tofu, generally a topper on the list of healthy foods, is enjoyed by everyone because of its palatable and versatile nature. It is basically made from coagulated soy milk. When the soy milk curdles, the substantial part is transformed into blocks of tofu. Available in various textures and varying firmness, tofu can be silky smooth or firm like a muscle. Being made from soy element, a single serving of tofu contains about 8 grams of protein which is probably one of the highest amounts of protein content in any vegetarian food. It can be eaten raw, or as a side along with soups and salads or can even be made into delectable curries.


  1. Tempura

Tempura is an authentic Japanese dish made out of thin slices of meat, fish, or any vegetable which are covered in a unique tempura batter and then fried till crisp. If you like crispy and crunchy texture, you cannot resist loving Tempura. It uses a cooking technique similar to fritters.

The batter is a mixture of soft wheat flour, eggs, and sparkling water to achieve the crispy but light and airy texture. Varying spices are added according to taste and flavor. You will see that Tempura dominates the street food culture in Japan because of the very simple ingredients it uses. It can be eaten as a delightful snack or maybe as an appetizer with your favorite Japanese dish!


  1. Matcha Green Tea


Matcha is a variant of Japanese green tea which is grown in Japan and its surrounding region. It is usually consumed without milk, but some visitors like to add a little bit of milk to reduce the intensity of its strong flavor. While generally, Japanese green tea use water with a temperature as low as 40 degrees, matcha uses water which is just below the boiling point. It is whisked until it achieves a frothy texture. It is not a “food”, but you would definitely want to take some back with you!


  1. Sencha Tea


Sencha is a variety of Japanese green tea that is prepared by infusing whole tea leaves in hot water. It is the most popular Japanese green tea and widely consumed in several Asian countries. The flavor varies with season and temperature, but the best one always comes from the first flush of the year. Your visit to Japan won’t feel complete without trying the Sencha Green Tea. Sencha dominates about 80% of the Japanese green tea consumed!



Time To Visit Aurora That Has Gorgeous Geology

  • Written by a Guest Writer


Aurora is the third-largest city of the state of Colorado in the US. The ambiance of the town is relaxing, the cuisine is delightful, and its culture and heritage is rich. There are many outdoor recreation opportunities like; sailing, playing golf, fastpitch softball, and open theater. As Aurora is situated in Denver's vicinity, it was treated more of a suburb of Denver. But with development and urbanization, it is more recognized as a city in its distinction.

The city boasts of natural beauty as there are miles and miles of open space for hiking and biking. Grandview Dog Park has an open space of 5 acres, where you can talk a brisk walk or exercise with your pet dog. There are two vast reservoirs in the city, where you can enjoy a leisurely stroll, wind sail, bike, or swim. At feet of Pikes Peak, there is a gorgeous red rock formation known as the Garden of Gods. Hotels in Aurora are the perfect place to rest after your tiresome adventures all through the day.

Gaining a stellar repute for its delectable

Hotels in Aurora have all modern amenities, free Wi-Fi is available, and you can enjoy the majestic mountain views from your room. The rooms are cozy, comfortable, and well furnished; most room features a flat-screen TV. Many hotels have indoor pools and gym facilities. Most hotels offer a free shuttle from Denver International Airport. The cuisines of the hotels are delicious and ethnically diverse. You will also find several restaurants in the city to taste different cuisines. Flavors and dishes from across the world provide a tempting dining experience at any time of the year. The city is gradually gaining a stellar repute for its delectable, appetizing food and drinks. You will also find many bars, nightclubs, and theater t spends a thrilling and gripping night in the city.

America's Mountain

The hotels arrange sightseeing tours for one day to Colorado's grand natural sights to Pike Peaks and Garden of Gods. Garden of Gods was so cherished by Charles Elliot, that it was gifted to Colorado Sp-rings, on the terms that there will be no entry fee for visitors to have a breathtaking view of it. You can hike through Barr Trail starting from Manitou Springs to the peak of Pike Peaks, which is 4,300 meters above sea level. This is also known as "America's Mountain" and much loved by trail runners, hikers, or mountain bikers.

You can book a seat at The Broadmoor Pikes Peak Cog Railway, which begins at Manitou Springs and run through the lush, abundant pine and spruce forest. The journey gives a vivid, dramatic, and stunning view of waterfalls, open fields, rocks. The downhill return journey is the same exciting and thrilling. You can hire a car or bike and can leisurely cruise through the Pikes Peak highway. You can travel at your own speed, taking rest and viewing the majestic scenery. The length of the road is 31 Km from base to peak of the mountain. In between your destination lies a beautiful, serene Crystal Reservoir, do not forget to spend some tranquil moments over there.